Framed as "Anatomy 101", this exploded view below provides a deeper examination of the key design elements that defined the visual brand identity from the very beginning. This inaugural product range served as the launchpad for the design vision, establishing a universal design language that would carry through subsequent commercial, outdoor, and residential categories. As evidenced by the commercial suite seen above, this foundational product laid the groundwork for a cohesive visual identity across the full spectrum of offerings - from ranges to grills to commercial kitchens.

Commercial

Range


Early Development Explorations

Evolution and carry over from commercial category to residential category

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Grilling Refined